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Avid Equips NBC Newsrooms

Avid Technology is installing its iNEWS newsroom computer system in NBC's newsrooms; the installation will also be extended to NBC's recently acquired

Avid Technology is installing its iNEWS newsroom computer system in NBC’s newsrooms; the installation will also be extended to NBC’s recently acquired Telemundo facilities.

NBC is among a group of broadcasters in the U.S. that have purchased and installed Avid’s iNEWS technology; since September 2002, iNEWS systems have been installed by 19 different broadcasters, including Sinclair Broadcast Group in Baltimore, The Golf Channel (Orlando), KVVU (Las Vegas), KAKE (Wichita, Neb.), WNJU (New York/New Jersey) and Salt Lake City-based KSL.

We’re extremely pleased with the rate at which broadcasters are adopting the Avid iNEWS system,” commented David Schleifer, director of Avid Broadcast. “No other newsroom computer system in the world offers such full control of a newscast.”

For more, visit Avid online at www.avid.com.

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