Cool Spin: Yacht, ‘I Thought the Future Would be Cooler’
By the time you get through the second full play of I Thought the Future Would be Cooler, you’ll have decided whether you love the fully synth-popped Yacht or not. If you do, you’ll forgive the moments on the album that slide all the way into Top 40 mall-pop territory (“I Wanna Fuck You Till I’m Dead”) and remember more fondly the moments when this evolving electronic duo embraces the funky bassline dance rock of !!! (“Matter”) or the bouncy shout-sung anthems of Icona Pop (“Ringtone”) and puts them through its own ringer of hipster house.
Now if you do make it to a third listen, by the end of that, you’ll be convinced that Yacht has elevated to an art form the writing of songs that should have been one-hit wonders in the ’80s (“Don’t Be Rude” and “War on Women”).
Produced by Jona Bechtolt, Rob Kieswetter and Justin Meldal-Johnsen.