Course Technology Launches Professional Trade Reference GroupCourse Technology has launched its Professional Trade Reference (PTR) group, which comprises the retail imprints of Muska & Lipman Publishing, Premier 12/01/2003 7:00 AM Eastern
Course Technology has launched its Professional Trade Reference(PTR) group, which comprises the retail imprints of Muska & LipmanPublishing, Premier Press and Cool Breeze Systems, and results in a newunified Website, www.courseptr.com.
Customers interested in both music technology and game development,for example, can view both subject areas on one site as opposed to twoseparate sites. Additionally, the Course Technology logo will beprinted on all books, s and marketing materials. Thecurrent Muska & Lipman Publishing, Cool Breeze Systems and PremierPress logos will remain in place during the next 12 months for a smoothtransition.
Features of the site include purchasing capabilities, a moreorganized search function (category and sub-category searches), andnews and events. Upcoming features include special promotions, asign-up section for more information and exclusive member discounts,industry articles on various topics, tradeshow schedules, author chatsand more.
For more information, visit Course Technology at www.courseptr.com.For more education-related stories, visit mixonline.com/education_articles/index.htm. Perusethrough this year’s “Audio Education Guide” at mixonline.com/ar/audio_audio_education_programs/index.htm.