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Second Edition Of Bobby Owsinski’s Social Media Promotion For Musicians Now Available

8/22/2017 9:15 PM

The Manual For Marketing Yourself, Your Band And Your Music Online

Los Angeles, CA - August 22, 2017...BOMG Publishing today announced the release of the fully updated second edition of Bobby Owsinski's Social Media Promotion For Musicians. The book covers the strategies that musicians, artists, bands, engineers, producers, and songwriters need to harness the power of their online presence to gain more fans, clients, streams and views without feeling overwhelmed by choices.

As with the previous version of the book, the latest edition includes chapters on using Facebook, YouTube and Twitter as key promotional tools, along with new chapters on Instagram, LinkedIn, and even Spotify and Apple Music playlist marketing.

Along with the cutting-edge information about creating a killer artist website, blog and mailing list, the book is one of the few that covers the discovery and development of an artist’s brand. Best of all, the information is presented so that musicians, artists, engineers and producers at any level can apply both the basic and advanced skills required to go from a social media user to a social media marketer.

“I based the latest version of Social Media Promotion For Musicians on my personal success online, which came through the guidance of the some of the top gurus in the business,” said best-selling music author Bobby Owsinski. “It was created to be the most thorough source on online music marketing available. I’m so pleased that readers of the previous edition found that to be the case, and they’ll like this edition even more.”

The many topics covered in the book include:

  • How to maximize your online exposure to increase your fan base
  • How to have more time for creating by saving at least an hour every day on common but necessary social media operations
  • Exclusive promotional and marketing techniques that boost your streams, views and followers
  • How to discover and develop your personal or band's brand
  • The secret behind highly engaging and viral posts, videos and tweets
  • How to use a mailing list as the key to your ticket and merch sales
  • And much more!

Social Media Promotion For Musicians Second Edition covers how to promote yourself on the following platforms:

           Facebook                               Websites

           YouTube                                Newsletters

           Instagram                              Blogs

           Twitter                                   Playlists

           Even LinkedIn

Social Media Promotion For Musicians, Second Edition can be purchased on Amazon, and is also be available at retail book stores and the iTunes book store. Distribution to colleges and universities is through Ingram. A table of contents and book excerpts can be found on the dedicated book site at, and an Instructors Resource Kit featuring Powerpoint/Keynote presentations, discussion topics and quizzes for a 12 week semester is also available by request.