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Black Lion Audio Hires Terry Hardin for Sales

Black Lion Audio in Chicago announces that Terry Hardin has joined the Black Lion Audio sales team as Key Accounts Manager to further develop the company’s growing portfolio of North American dealer accounts.

Hardin comes to Black Lion Audio with a wealth of experience within the Musical Instrument and pro audio industry including the past seven years as General Manager for FXpansion USA Inc., a leading manufacturer of virtual instrument and soft synth plug-ins.

Prior to his tenure with FXpansion USA Inc., Hardin held sales management and channel marketing positions with Ableton, Universal Audio, Antares Audio Technologies, Digidesign/Avid, and E-mu Systems Inc., to include management of both domestic and international distribution and retail accounts.

“I am excited to launch this new opportunity to apply my experience and expertise to bringing the professional sound and accuracy of the Black Lion Audio technology to the artists and engineers deserving of the best sound available at a reasonable price,” Hardin says.

“Terry’s wealth of experience and industry knowledge makes him a key addition to the Black Lion Audio team,” says Neil Ziesing, Head of Worldwide Sales for Black Lion Audio. “We view his appointment as a sign of our commitment to being a leading company in the recording studio technology sector of our industry. Our new innovations and the increasing demand from our customers led us to look for an addition to our team who will fit in with our ethos of innovation, made in the USA products, and exceptional service. It is very fortunate that we were able to find someone of Terry’s caliber to fulfill this role. I’m confident that he will play a key role in providing and implementing high quality solutions for our clients.”

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