Avid in Burlington, Mass., announces that Radio Televisión Española (RTVE), Spain’s national public broadcast organization, has adopted Avid Everywhere to streamline its production processes and collaboration among its multiple facilities across Spain. Built on the Avid MediaCentral Platform, the broadcast workflow enabled RTVE to centralize its technical operations in Madrid and reduce regional newscast production costs.
“With public broadcasters like RTVE facing shrinking budgets and increased competition, improving productivity and operational efficiency are crucial elements of success,” says Tom Cordiner, vice president of International Sales at Avid. “Avid Everywhere enables RTVE to streamline production, facilitate collaboration between multiple facilities, and deliver higher-quality content to audiences locally and worldwide.”
RTVE is comprised of TVE and RNE, the official television and radio networks of Spain. The networks produce a wide range of content for six television channels and six radio stations, including news, documentaries, sports, children’s programming and more.
RTVE’s regional production facilities are located throughout Spain, and in the past, disparate technology workflows made it difficult for the facilities to collaborate and share content, which hampered their ability to produce the volume of content they needed to stay competitive.
“This project is a step forward in RTVE’s pursuit for innovation,” says Pere Vila, CTO and CIO at RTVE. “Avid Everywhere is perfectly aligned with our needs, and our partnership with Avid enables us to use the latest technologies based on cloud architecture. By investing in Avid Everywhere and getting on the platform, we now have a completely digital workflow that prepares us for the future and enables us to deliver the public service we deliver with the highest efficiency ratios.”
To centralize technical operations and enhance collaboration, RTVE implemented advanced media management solutions based on a private cloud architecture from the Avid Media Suite, including an Interplay | Production media asset management system, iNEWS and Avid MediaCentral | UX, a cloud-based front-end to the Avid MediaCentral Platform.
RTVE also deployed the Avid Storage Suite, including multiple ISIS shared storage systems and AirSpeed | 5500 servers. Production teams throughout RTVE’s network rely on the Avid Artist Suite, including Media Composer | NewsCutter Option and Media Composer | Cloud.
Learn about the Avid MediaCentral Platform at www.avid.com/US/products/mediacentral-platform.