Shure Incorporated (Evanston, Ill.) has appointed Mark Brunner and Rob Cappucci to managing directors of two newly created business units. Brunner will manage Shure’s Musical Instrument and Touring Sound business unit, while Cappucci will oversee the company’s Sound Contracting and Broadcast business unit. Each will be responsible for guiding marketing and product development activities within their respective unit.
Brunner came to Shure in 1989 and has since occupied numerous positions within the company’s marketing communications department and has most recently served as director of advertising.
Cappucci began his career at Shure in 1995 as an assistant marketing manager within the wireless products division. He most recently served as director of wireless products.
“In moving to a more focused business unit organization structure, we’re fortunate to have talented individuals like Rob and Mark to lead the way,” noted Steve Johnson, VP of marketing for Shure. “We’re confident that this will result in stronger product offerings to our most important target markets.”
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