The 131st AES Convention kicks off with a look back, through its exclusive Oral History project. One of the laments in today's studio world is that there is a lack of means to pass information on to the next generation. The AES has quietly amassed a huge library of one-of-a-kind interviews with some of the audio industry's leading figures, including Phil Ramone, Bob Ludwig, Ray Dolby and many others. Each day until the convention opens, users can have 3-minute clips streamed directly to their mobile handset, or go to the AES site for a complete video experience. Learn from the masters. It's as easy as texting, taking a picture of a QR code or pointing your browser to aes.org/historical/oral. Fresh content daily. Kind of like a pre-game pep talk!
The videos be accessed on 200 million-plus video-enabled devices in the U.S. and Canada through our support for over 325 different handsets. Here's how you can experience these videos:
- SMS: On a mobile phone, text AES to 757575. This will activate the free subscription, and each day you will receive one video on your phone for 50 days. When you subscribe today, you will receive a welcome opening video. As of September 4, one video per day will be automatically delivered.
- QR Code: Using a QR coder reader, scan this code and it will also activate the free subscription. For an iPhone, download "TapReader"; for a Blackberry, download "MCEPTION; and for an Android phone , download "Barcode Scanner."
- AES Website: View some of the Oral History videos directly on the AES website. You can share a video to your friend's phone by selecting "Share to Phone" and entering the recipient's phone number. However, the videos on this site are "Web-only" and are different than the exclusive, mobile 3-minute 50-day videos described above.