Megatrax announces that its Custom Scoring Division, Aircast Custom Music in North Hollywood, created a new set of themes for ABC affiliate KAKE TV in Wichita, Kan. Aircast’s modular approach to KAKE’s package resulted in a memorable audio logo and a two-staged vamp for each daypart with a variety of mixouts, which gives the station maximum flexibility for all of its needs.
Stylistically, the custom music has a rhythm section basis with some orchestral backing—a very contemporary sound that retains the sanctity of the news music application.
“We looked far and wide for the right company to help us create a new signature music identity for KAKEland,” says KAKE TV’s Tim Boknecht. “The open personalities at Aircast and their deep experience in the industry combined to craft an out-of-this-world package that ultimately speaks for itself. We couldn’t be happier.”
Says Randy Hart, Creative Services director for Aircast: “With KAKE’s virtual statewide reach in Kansas, they needed to find a music style that would fit a wide demographic. Finding that ‘sweet spot’ stylistically was the initial focus, then working that into the different dayparts. Ultimately it turned out to be a very universal and contemporary sounding news package.”
To see the new KAKE TV package, visit Aircast’s YouTube channel at www.youtube.com/aircastcsd.
In addition to custom scoring for television, film, radio and commercials, Aircast offers packages for television and radio news programs and has recently started representing Jerome Gilmer’s NewsMusic Central, a product offering that has become a standard in the News Music industry.
To learn more about Aircast News Packages, visit the Aircast Custom Music Website at www.aircastmusic.com.