Audio software plug-in manufacturer Waves Ltd. announced the launch of its education and professional content division. Gilad Keren, CEO of Waves Ltd., made the announcement.
Under the direction of author and journalist Robert Charles Alexander, the division’s marketing director, the Waves Education and Professional Content Division will publish and distribute educational materials including academic and popular “how-to” books; instructional live/action DVDs; and interactive book/CD packages. It will also conduct educational seminars/workshops and develop Websites designed to promote education about audio and sound. In addition, the Education and Professional Content Division will promote the company’s relationships with other audio education institutions.
Professional audio content will be made available in both electronic and printed formats. Initially, a series of varied publications are planned, including the biography of audio pioneer Michael Gerzon as well as a series of books documenting the history of Waves and its role In creating audio software tools. Mr. Alexander will also be responsible for the content and updating of a new Website devoted to Michael Gerzon.
Commenting on the new division, Gilad Keren stated: “The idea for our Education and Professional Content Division was sparked by the overwhelming response to our publication of the Anthony Egizii interactive book/CD titled Production-Mixing-Mastering With Waves, which is now in its second edition. Because of the strong interest in Anthony’s book as well as direct feedback from our end users, we saw a need for a dedicated resource to provide educational materials on sound and the audio production process. With Rob spearheading this effort, we’re set to introduce an array of expert tools to the market. It’s a pleasure to welcome Rob as part of the Waves family.”
Speaking in Knoxville (TN) following his appointment, Robert Alexander remarked: “In time, we want Waves to be the de-facto choice for people requiring educational material, historical data and factual sources for those whose interest is professional audio. As part of my commitment to this new and exciting division, I see my position as a worldwide visible link to the interactive multimedia development tools that we are creating here.”
For more information, please go to the Waves Ltd. Website at www.waves.com.