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Amadeus Chosen as Winner in French ‘PM’Up’ Business Development Contest

Amadeus is sole audio company to win in prestigious Ile-de-France economic competition that rewards companies with funding for future development —

Amadeus have won the prestigious PM'Up Ile-de-France economic development competition
Paris, France – June 10, 2014 – Amadeus, based in France, one of the premiere manufacturers of high-end sound reinforcement systems and custom studio speakers, announced today that it has received the honor of winning the ‘PM’Up’ Ile-de-France economic development competition (

Amadeus was the only audio company to win out of over 228 entries. The funds are to be used over 3 years for supply diversification, international development and equipment and material investments. Amadeus has recently seen growth in the Asian audio markets and regionally in Europe and especially France in institutional installations, such as the National Museum of Natural History (France), French Institute for Science about Music and Sound (IRCAM), National Audiovisual Institute (INA), and the Philharmonie de Paris. The funds won by Amadeus, 99 110 €, will help spur investment in furthering these and other business directions for Amadeus.

Established in 2008 by the Région Île-de-France, PM’Up supports small and medium-sized businesses that exhibit a high potential for growth and job creation. Île-de-France is the wealthiest and most populated of the twenty-seven administrative regions of France.

Jean-Paul HUCHON, the President of the Conseil Regional (Regional Council) of Île-de-France points out, “PM’Up was established to support innovating, dynamic and responsible businesses with their structuring projects, in order to stimulate their growth.”

“Joining the PM’Up network alongside hundreds of high-potential SMB in the Île-de-France region’s ecosystem is a true honor,” declares Bernard BYK, head of Amadeus. “It also provides Amadeus with a wonderful opportunity to benefit from custom assistance and advising, and financial support from the Region Île-de-France. It will allow us to increase our production capacity, invest towards the launch of new products and services, create new jobs, gain new markets abroad and confirm our sustainable growth strategy.”

“Amadeus embodies the alliance of high technology and traditional know-how,” explains Antoine PALLUD, SMB advisor at the Direction du Développement Economique et de l’Innovation. “The Region Île-de-France is committed to championing businesses who believe in innovation, values, and job creation. It supports Amadeus in its expansion, most notably abroad, confident that the company will contribute to extending the influence of the region, as well as its economic growth.”

Companies who apply to PM’Up must submit an ambitious program, which may include launching new products, optimizing the company’s value chain (quality process, modernizing, partnerships, economic intelligence). The plan can also pertain to exports development, sales growth such as setting up subsidiaries or a franchise, or implementing a Corporate Social Responsibility program. The nominated businesses can obtain up to 250,000 euro in funding and benefit from assistance in the definition and implementation of their growth strategy.

The selection of PM’Up winners is made by a jury of individuals intimately involved and knowledgeable about each of the business sectors targeted: Eco-activities, Mechanics, Materials and Industrial Performance, Sustainable Mobility and Transport, ICT, High Tech, Digital and Digital Design, Health and Life Sciences, Design / Culture / Entertainment, and more.

About Amadeus
Amadeus develops, manufactures and sells a wide range of high-end sound reinforcement loudspeakers, studio monitors and various signal processing interfaces that combine its own custom innovative technology with stylish design, for the professional audio industry. Created in 1992 from the collaboration between the French designer Bernard BYK and the scientist and musician Michel DELUC, the Amadeus brand has grown to become a leading supplier of high-end audio solutions and services for theaters, opera houses, museums, recording studios, research centers and touring concert sound rental operations. All development and product manufacturing is centralized in Amadeus headquarters in France, with field offices and authorized distributors located in Europe, Asia and UAE.

Contact Amadeus at [email protected] or visit

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