— Acclaimed manufacturer continues to garner accolades —

THE NAMM SHOW, ANAHEIM, CA — Audio-Technica, a leading innovator in transducer technology for over 50 years, is proud to announce that its ATH-R70x Professional Open-Back Reference Headphones have received a NAMM Technical Excellence & Creativity (TEC) Award for Outstanding Technical Achievement in the Headphone/Earphone Technology category. Presented by the NAMM Foundation, the awards celebrate the best in professional audio and sound production. The 31st Annual TEC Awards were presented Saturday, January 23, 2016, at the NAMM Show in Anaheim, California. “It is a distinct honor that our ATH-R70x has received top honors in its category at the 31st TEC Awards,” stated Michael Edwards, Audio-Technica U.S. Vice President, Product & Market Development. “It fills us with pride to be awarded recognition from our peers for our products and the hard work that goes into creating them, and we are very pleased to accept this award on behalf of our team in the U.S. and our headquarters in Japan.” Founded in 1985, the Technical Excellence & Creativity Awards is the foremost program recognizing the achievements of audio professionals. Presented annually by the TEC Foundation for Excellence in Audio, the TEC Awards recognizes the individuals, companies and technical innovations behind the sound of recordings, live performances, films, television, video games, and other media. TEC Awards nominations are made by a panel of industry professionals and voted upon by members of various professional organizations and audio industry websites. The ATH-R70x is Audio-Technica’s first professional open-back reference headphone. Featuring Audio-Technica’s comfortable, self-adjusting 3D Wing Support Headband Design that adapts to automatically fit any wearer with no need for adjustment, the ATH-R70x also has breathable fabric ear-pads, providing prolonged comfort for continuous use in professional environments. The proprietary driver unit, specially designed for the R70x, is the culmination of over 40 years of headphone design and manufacturing experience. The ATH-R70x employs high-efficiency magnets and a pure alloy magnetic circuit design, reducing distortion and ensuring accurate and extended high frequency response. Use of its carbon composite resin improves structural rigidity to provide detailed transient response. The headphones’ acoustically transparent aluminum honeycomb mesh housing provides a natural and spacious open-back sound. The ATH-R70x’s feather-light weight (approx. 210 g w/o cable), combined with robust construction, is perfectly suited for professional use. It also features a unique dual-sided detachable locking cable that is L/R signal-independent, always ensuring proper stereo orientation. For more information, please visit www.audio-technica.com.