Your browser is out-of-date!

Update your browser to view this website correctly. Update my browser now

×

Beats Headphone Brand Puts Dr. Dre at Top of Forbes List Reports

Cheap Beats by DreThe attractionwww.findbeatsbydre.com to consumers was not just the sleek design and zipped carrying case. It was also the distinctive “b” logo that encouraged users to wear their cans in public and show fellow travellers just how serious they were about their music. The phones dropped a hint that the wearer might just be someone musically famous – a rapper or a producer perhaps. This was also the sell from Beats Electronics. Dr Dre’s pitch was that “people aren’t hearing all the music. With Beats, people are going to hear what the artists hear, and listen to the music the way they should: the way I do”.

Dr DreCheap Custom Beats by Drewas offering to unlock something that wasn’t normally apparent to the mere punter. For the musical earpiece market, the Beats headphones were the equivalent of the film and television industry’s 3D glasses or high-definition pictures. Indeed, they are sold as HD headphones. The marketing strategy included product endorsements from some of the biggest names in music such as DJ David Guetta and pop stars Lady Gaga and Justin Bieber. The strategy helped to ensure that sales of Beats by Dr Dre were not just confined to musical nerds but also had mainstream appeal.

WhenCheap Beats Pro doing music production, Dr Dre is a self-proclaimed perfectionist who has been known to make a rapper do as many as 107 takes on a recording before accepting it. His headphones were thus not just a shallow sales ruse but the introduction of a genuinely innovative product – even if they did cost an eye-watering (and profit-generating) ?280.Headphones are the reason for Dre’s latest prosperity. The kind of bulky aural accessory that many thought had become redundant a decade ago when Apple was encouraging iPod users to listen through the dinkiest of ear buds has been made immensely covetable, thanks to the cool conveyed by Dr Dre.Cheap PowerBeats

Close