Edison, NJ, Feb. 9, 2011 â€“ Drewâ€™s Entertainment, one of the leading suppliers in the U.S. of recorded music for all media, seasons, themes, events, trends and holidays, has named George Davis as the companyâ€™s new Director of Creative Licensing and Digital Strategy. The announcement was made by company Owner and CEO Drew Matilsky.
In his new position, Davis will oversee master-use licensing of the companyâ€™s catalog for synchronization purposes, and will also handle the companyâ€™s catalog management and acquisitions, digital music sales and marketing efforts (through the companyâ€™s digital distributors), business development and contract negotiations.
ABOUT GEORGE DAVIS:
Prior to joining Drewâ€™s Entertainment, George Davis was a contracted Digital Licensing Agent with the Warner Music Group (WMG) based in New York. There, he was charged with a high-priority project, â€œBlack Box Mechanical Licensing.â€? In his
position, Davis served as liaison between WMG and various publishers to determine composition controlled splits, ensuring accurate reporting on â€œTop Earnerâ€? releases.
In the years that preceded his position with WMG, Davis held a series of executive positions within the music/advertising/public relations industries. These included posts as Account Manager/Producer for client Rockstar Games while employed by The Villain Creative Agency (Brooklyn, NY); Director of Sales & Marketing for Black & Greene Records (New York City); and as Sales Director at Hopeless/Sub City Records (Los Angeles), during which time he managed and developed online and off-line retail programs at Target, Best Buy, Transworld, Walmart, Hot Topic and Virgin.
Between 2001-2005, Davis was the Label Manager and Owner of Tarantulas Records, Inc. (Los Angeles) and helped launch the careers of such bands like The Bronx and Darker My Love. As such, he managed sales of all company products and supervised marketing campaigns through worldwide distribution channels, non-traditional outlets and major retail chains. He is a graduate of Northeastern University, Boston, MA.
ABOUT DREWâ€™S ENTERTAINMENT:
Drewâ€™s Entertainment controls over 70,000 master recordings through which it licenses, creates, produces and sells recorded music for all seasons, media, themes, events, trends and holidays. Featuring some of the greatest party songs of all time, the companyâ€™s music compilations have sold over 40 million copies since its founding. The Drewâ€™s Entertainment catalog of songs includes thousands of hits, ranging from Kids Music, Holiday Music and Top 40 Covers, to Karaoke Music, Original Artist Re-records, and much more.
Since 1994, Drewâ€™s Entertainment has been the leader in entertainment music and products. With the expansion of the companyâ€™s website, Drewâ€™s Entertainment now provides easy and convenient access to a variety of licensing services that include Synchronization Licensing, In-Store Music Programming, Master-Use Licenses for musical products and the development of Web-Integrated Digital Music Stores.
Drewâ€™s Entertainment can easily license songs for TV, film, video games, commercials and products. The company ensures complete commitment to their clients, turning around master-use licenses within the same day. Drewâ€™s Entertainment is also able to provide the musical backdrop for retail locations creating customized, in-store music programs to enhance any brand and engage customers.
In addition, Drewâ€™s Entertainment has the unique capability to integrate customized music download stores within a clientâ€™s website allowing customers to search Drewâ€™s Entertainmentâ€™s extensive catalog to find and download music they want directly from their clientsâ€™ websites without ever having to leave the site.
Drewâ€™s Entertainment had humble beginnings in Kenilworth, N.J. The company began by creating themed compilation CDs and selling them at specialty party stores. Today the company has expanded with a catalog that boasts over 70,000 fully licensable tracks, spanning 26 genres. Drewâ€™s Entertainment CDs and DVDs are found in thousands of retail outlets, worldwide, and via the Internet.
Company Owner and CEO Drew Matilsky first made his name with party music, essentially solving the problem of having to hire a DJ or band for a live event. During the past 17 years, Drewâ€™s Entertainment has continued to provide consumers with a broad range of music compilations which include some of the greatest party songs, holiday tracks and overall greatest hits ever known.
Drewâ€™s Entertainment is headquartered at 45 Fernwood Ave, Edison, New Jersey, 08837. The phone is 800/607-1901. For more information please see www.drewsent.com