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Elias Arts “Scores” in Superbowl XLV By Producing Original Music For Six Spots On Behalf of Bud, Audi, Chevy, BMW and Lexus

Santa Monica, CA, February 8, 2011 — Elias Arts, a company devoted to music composition, strategy and production, has created and produced original music for six TV spots featured during Super Bowl XLV. The Super Bowl TV spots for which Elias Arts provided music were:

Client: Anheuser-Busch/ Budweiser USA
Spot Name: “Wild West�
Airdate: 2/6/11
To view this spot:
Budweiser USA Vice President: Rob McCarthy
Anheuser-Busch North America Head of Advertising: Dennis Galati
Advertising Agency: Anomaly
Creative Director/Partner: Mike Byrne
Creative Director/Partner: Richard Mulder
Art Director: Scott Hitchcock
Producer: Tom Sann
Production Company: Smuggler
Director: Ivan Zacharias
Executive Producer/Partner: Patrick Milling Smith
Executive Producer/Partner: Brian Carmody
Editorial Producers: Lisa Rich, Allison Kunzman, Laura Thoel
Producer: Nick Landon
Production Supervisor: Sean Cooley
Director of Photography: Jan Velicky
1st AD: Bobby Phillips
Production Designer: Jess Gonchor
Art Director:

Mayne Berke
Editor: Filip Malasek
VFX Company: The Mill
VFX Supervisor: Michael Gibson
Original Music: Elias Arts
Executive Creative Director: Jonathan Elias
Composers: Elias Arts
Executive Producer: Kala Sherman
Creative Director: Dave Gold
Sound Designers: Jay Nierenberg/Elias Arts

Client Name: Audi
Name of Spot: “Release the Hounds�
Airdate: 2/6/11
To view this spot:
Agency: Venables Bell & Partners
Executive Creative Director: Paul Venables
Executive Creative Director: Will McGinness
Creative Director/Art Director: Erich Pfeifer
Copywriter: Crockett Jeffers
Director of Integrated Production: Craig Allen
Senior Producer: Emily Moore
Group Account Director: Erik Petersen
Account Director: Colleen McGee
Account Supervisor: Marisa Quiter
Production Company: Hungry Man, Inc.
Director: Bryan Buckley
Executive Producer: Cindy Becker
Producer: Mino Jarjoura
D.P.: John Lindley
Production Designer: David Skinner
Editorial: Final Cut LA
Editor: Rick Russell
Assistant Editor: Ben McCambridge & Jacob Kuehl
Executive Producer: Saima Awan
Producer: Jennifer Miller
VFX/Post Production: The Mill LA
Executive Producer: Sue Troyan
Producer: Arielle Davis
Shoot Supervisor: Phil Crowe & Gawain Liddiard
Lead Flame: Phil Crowe
Flame Artists: Tara Demarco, Chris Knight, Gareth Parr, Grant Connor, Gizmo Rivera
Assists: Steve Cokonis, Zack Linkow
Matte Painter: Shannan Burkley
Telecine: Co3 LA
Colorist: Stefan Sonnenfeld
Engineer: John Bolen
Mix: MSquared Productions
Engineer: Mark Pitchford
Original Music: Elias Arts
Composer: Christopher Kemp
Creative Director: Dave Gold
Executive Producer: Ann Haugen
Executive Creative Director: Jonathan Elias
Licensed Music: Kenny G, “Songbird�.
Licensed thru UMPG, EMI, Wixen.
Sound Design: 740 Sound Design
Executive Producer: Scott Ganary
Sound Designer: Eddie Kim, Andrew Tracy

Client: Chevrolet Volt
Name of Spot: “Discovery�
Airdate: 2/6/11
To view this spot:
Ad Agency: Goodby, Silverstein & Partners
Executive Creative Directors: Rick Condos & Hunter Hindman
Art Director: Tyler Magnusson
Copywriter: Matt Rivitz
Executive Producer: Hilary Coate
Producer: Matthew Winks
Account Director: Steve Barry
Account Manager: Ken Nakamura
Asst. Account Manager: Ricardo Heiber
Operations Manager: Molly Conklin
Business Affairs Manager: Karen Keoleian
Production Company: Smuggler
Director: Filip Engstrom
Executive Producers: Patrick Milling Smith, Brian Carmody,
Lisa Rich, Laura Thoel
Director of Photography: Ben Seresin
Production Designer: Jeremy Reed
Wardrobe Stylist: Colleen Atwood
Line Producer: Jennifer Barrons
Editorial Company: David Inc.
Editorial Contact: Janie Ford
Editor: Stephen Berger
Asst. Editor: Kendra Juul
Visual Effects Company: MPC
Telecine: Mark Gethin
VFX Supervisors: Drew Downes, Dan Marsh, Kim Stevenson
VFX Producer: Louisa Cartwright
Head of Production: Andrew Bell
Original Music: Elias Arts
Executive Creative Director: Jonathan Elias
Executive Producer: Ann Haugen
Creative Director: Dave Gold
Composer: Nathaniel Morgan
Sound Design Company: 740 Sound Design
Sound Designers: Andrew Tracy & Eddie Kim
Executive Producer: Scott Ganary
Recording Studio: Lime
Mixer: Joel Waters

Client Name: BMW
Spot Name: “Defying Logic�
Airdate: 2/6/11
To view this spot:
Agency: KBS+P
Agency City: NYC
Co-Chief Creative Officer: Izzy DeBellis
Co-Chief Creative Officer: Ed Brojerdi
Creative Director: Chris Cereda
Writer: Will Bright
Assistant Director: Lance Parrish
Director of Integrated Production: Dominic Ferro
Executive Producer: Jill Meschino
Group Account Director: Allyson Witherspoon
Production Company: Anonymous
Director: Andrew Douglas
Production Company Executive Producer: Dave Morrison
Head of Production: SueEllen Clair
Production Company Line Producer: Julien Lemaitre
Original Music: Elias Arts
Executive Creative Director: Jonathan Elias
Executive Producer: Kala Sherman
Composer/Creative Director: Dave Gold
Editorial Company: Bug
Editor: Andre Betz
Post Company: The Mill
Post Production Company Executive Producer: Verity Graham

Client: Chevrolet Cruze
Spot Name: “Status�
Airdate: 2/6/11
To view this spot:
Agency: Goodby, Silverstein & Partners
Executive Creative Directors: Rick Condos and Hunter Hindman
Associate Creative Director/Copywriter: John Kovacevich
Associate Creative Director/Art Director: Brian Gunderson
Producer: Jim Vaughan
Account Director: Rene Cournoyer
Account Manager: Carolina Cruz Letelier
Assistant Account Manager: Thaddeus Scannel
Production Company: Bob Industries
Directors: Dayton/Faris
Director of Photography: Chris Soos
Line Producer: Mark Hall
Editorial Company: Arcade Edit
Editor: Kim Bica
Assistant Editor: Luke McIntosh
Producer: Ali Reed
VFX/Finishing: Airship
Original Music: Elias Arts
Composer: David Wittman
Executive Creative Director: Jonathan Elias
Creative Director: David Gold
Executive Producer: Ann Haugen

Client: Lexus
Spot Name: “Gap�
Airdate: 2/6/11
To view this spot:…
Agency: Team One
President: Paul Mareski
Chief Creative Officer: Chris Graves
Group Creative Director: Craig Crawford
Group Creative Director: Jason Stinsmuehlen
Associate Creative Director: Molly Grubbs
Associate Creative Director: Nik Piscitello
Executive Producer: Sam Walsh
Producer: Jenny Valladares
Executive Account Director: Al Reid
Group Account Director: Jim Ryan
Account Supervisor: Amy Oars
Business Affairs Group Manager: David Peake
Product Information Supervisor: Robert Jordan
Production Company: Bandito Bros
Director: Mike “Mouse� McCoy
Executive Producer: Jeff Rohrer
Producer: Beth Pearson
Director of Photography: Michael Ozier
Editorial: The Whitehouse
Editor: Dan Oberle
Assistant Editor: Brandon Porter
Producer: Suzy Ramirez
VFX/Post Production: BP Digital
Executive Producer: Darcy Parsons
Producer: Oden Roberts
Artist: Jake Montgomery
Telecine: Co3 LA
Colorist: Mike Pethel
Mix: Juice Studios
Engineer: Bob Gremore
Original Music: Elias Arts
Executive Creative Director: Jonathan Elias
Executive Producer: Ann Haugen
Creative Director: David Gold
Composer: Kenny Segal


Elias Arts is devoted to music composition, strategy and production. The company has employed the emotional strength of music and sound to launch, grow and reposition the most recognized brands and companies worldwide. Elias Arts has worked with well over half of the Fortune 1000 companies, and has also helped turn numerous startups into everyday brand names. Among the clients Elias Arts has worked with are AOL, Mastercard, Sony, Columbia Pictures, Nike, Apple, Coca-Cola, AT&T, Ebay, Honda, Intel, Visa, Yahoo, Universal Studios, Microsoft, McDonalds, ESPN and General Motors, to name just a few.

With offices in Santa Monica and New York City, global resources and a renowned roster of gifted composers, producers, and marketers, the mission of Elias Arts is to constantly strive for creative excellence and distinction through the art of music and sound design. The company is the recipient of over 700 major industry awards from around the world.

For more information, please visit