Buena Park, CA â€“ May 2010â€¦ Hosa Technology, the leading innovator of analog and digital connectivity solutions for the modern musician and owner of the Zaolla Silverline brand, recently granted distribution rights for the companyâ€™s vast range of products to two new distribution firms in the Asia Pacific region: BGW Guitars of Singapore and Hi-End Tech of Hong Kong. The agreements are expected to dramatically increase Hosa Technologyâ€™s presence throughout Asia.
Singapore-based BGW Guitars will now represent both the Hosa Technology and Zaolla Silverline brands throughout Singapore. Specializing in guitarist- and performer-oriented brands, BGW Guitarsâ€™ focus is on high-quality, value-driven products and, as such, the company is an ideal match to represent the Hosa and Zaolla Silverline brands. With Zaolla Silverline being a provider of upscale guitar cables, the new arrangement is a particularly good fit. BGW Guitars offers both retail and wholesale service to the region. The company will expand their distribution capabilities as they incorporate Hosaâ€™s extensive lines into their line card.
Brendon Leung, BGW Guitarsâ€™ General Manager, commented on the new distribution agreement. â€œHosa Technologyâ€™s products provide a wealth of connectivity options that, I expect, will serve as an invaluable complement to our existing lines,â€? says Leung. â€œBy having access to every conceivable type of cable and connector, our customers can now be assured of obtaining the best possible performance from their equipment. This translates to a win-win situation for everyone involved. We are delighted to be part of Hosaâ€™s family of distributors.â€?
Hong Kong-based Hi-End Tech will now be distributing the Hosa Technology and Zaolla Silverline brands. In addition to the Hong Kong market, the companyâ€™s territories include the Peopleâ€™s Republic of China, Macau, and Taiwan (Republic of China). With a young, fresh approach to distribution and a mind toward technology solutions, Hi-End Techâ€™s highly technical staff and existing product lines are a terrific match for Hosa Technologyâ€™s brands. The fact that Hi-End Tech will handle distribution throughout both the Peopleâ€™s Republic of China and Taiwan in addition to Hong Kong and Macau is expected to dramatically extend Hosa Technologyâ€™s reach throughout Asia.
Wilson Choi, CEO of Hi-End Tech, is enthusiastic about his firmâ€™s new distribution agreement with Hosa, â€œAll of us at Hi-End Tech are very happy about our new distribution and representation agreement with Hosa Technology. There is a highly complementary synergy between Hosaâ€™s range of products and our line card. I look forward to a long and fruitful business relationship with everyone at Hosa Technology.â€?
Ben Sweeney, Hosa Technologyâ€™s Director of International Sales, is particularly upbeat about the prospects for new business with BGW Guitars and Hi-End Tech. â€œBoth of these firms are recognized leaders throughout their territories and we are proud to have them joining our efforts,â€? Sweeney said. â€œBy adding these two performance-proven partners, Hosa has an exceptional opportunity to further its global presence. Iâ€™m confident in these two companiesâ€™ ability to increase the visibility of Hosa Technology and its products and look forward to working with both firms.â€?
About Hosa Technology
Headquartered in Buena Park, CA, Hosa Technology, Inc. is the leading supplier of analog and digital connectivity solutions to the musical instrument and professional audio industries. Since the company’s inception in 1984, Hosa Technology’s consumer-driven inventory has expanded to include a full line of audio, video, and computer products. Enthusiasts and professionals alike rely upon Hosa Technology to deliver world-class performance and value both on the stage and in the studio. For more information about Hosa Technology, please visit www.hosatech.com.