Asheville, NC, May 22, 2012— Synthesizer pioneer Robert A. Moog was born in New York City on May 23rd, 1934. Now, 78 years later, Moog Music — the company founded by Dr. Moog — continues a fresh celebration of his life and innovative spirit. This week in downtown Asheville, NC, a new mural was unveiled on the building that bears his name. To continue this celebration, today Moog Music announced a special price on Bob Moog’s final synthesizer design: the Little Phatty analog monosynth.
"All of our customers and everyone at Moog Music celebrate Bob's genius every day," said Moog Music CEO Michael Adams. "Bob inspired so many others to create, to design, to play, and to dream. It's an honor for all of us here at Moog to carry on that legacy. We do it by honoring his vision, designing products that proudly carry his name, and by supporting the Bob Moog Foundation."
“Before Bob’s passing in 2005, he was working on a brand new analog synthesizer design. His goal was to create a more affordable, high quality analog synthesizer. He succeeded, and that synthesizer would eventually become known as the Little Phatty. In honor of Bob's birthday, we have decided to roll back the price on the Little Phatty to its original street price of $1,195. We hope that the many musicians out there who have always dreamed of owning a Moog will take advantage of this opportunity, and begin exploring a world Bob created with this amazing instrument," said Adams.
The Little Phatty Stage II will be available for $1,195 through US authorized dealers until June 30, 2012. International customers will benefit from special pricing as well and should contact their local Moog Authorized dealer.
Additionally, on May 23rd Moog Music is donating 50% of its website clothing and merchandise sales to the Bob Moog Foundation along with a Moog Etherwave Theremin for every $350 in cash donated. Moog Music is encouraging customers to support the BMF and the legacy of Robert A. Moog by making their purchase on May 23rd.