Special Tom Anderson/Elixirâ„¢ Cables Promotion Underway
Elkton, MD, October 28, 2008— For a limited time, musicians purchasing any Tom Anderson Guitarworks model will receive one complimentary 10 ft. cable provided by Elixir™ Cables, the first non-string product line introduced this year by pioneer of long-life strings, Elixir® Strings.
“Tom Anderson Guitarworks has been using Elixir Strings exclusively on its guitars for many years,� says Tom Anderson of Tom Anderson Guitarworks. “When Elixir Strings approached me with its new cable, I was happy to try it out at a gig and was pleasantly surprised to hear how natural it sounded. It allowed my guitar to speak more clearly and worked in perfect harmony with the rest of my gear. This was the deciding factor in making Elixir Cables my cable of choice and in making it available to my customers.�
“Tom Anderson is highly regarded in the industry for his superior guitars and is someone who recognizes the importance of tonal quality,� says Craig Theorin, Elixir® Strings product manager. “Elixir Cables is a perfect complement to Tom Anderson Guitarworks. Through this special promotion, our customers are able to enhance their playing experience and capture the truest voice of their new Tom Anderson guitars.�
Featuring a patent-pending design, Elixir™ Cables delivers the most tonally transparent instrument cables. These innovative guitar cables deliver the truest voice of your guitar by providing clearer high frequencies, and smoother, more balanced mids. Featuring a unique combination of extreme durability and flexible, non-twist memory for superior performance and easy, efficient use, the robust cables’ branded plugs include custom grip housings for sure handling.
The Tom Anderson/Elixir™ Cables promotion is available at all retail locations that sell Tom Anderson Guitarworks guitars. To receive the complimentary Elixir™ Cable, a postcard will be enclosed within the Tom Anderson Guitarworks case, which will require the model’s serial number before it is mailed to Elixir® Strings for redemption.
About Elixir® Strings
Elixir® Strings is the pioneer in coated string technology and is available in two string ‘flavors.’ Strings with ultra-thin NANOWEB® Coating provides the bright tone and punch of uncoated strings, yet keep their lively tone three to five times longer than ordinary strings. The thin coating is nearly undetectable – providing the feel of traditional strings. Elixir® Strings with original POLYWEB® Coating also sound great three to five times longer than ordinary strings, have a balanced tone with smooth response, feel comfortably smooth, and reduce finger squeak. Elixir® Strings are available in a full range of gauges for acoustic guitar, electric guitar, bass, banjo, and mandolin.
Today, Elixir® Strings are installed as original equipment by a growing list of discriminating electric guitar and bass manufacturers including Ibanez, Tom Anderson Guitarworks, Brian Moore Guitars, Carvin, Melancon Guitars as well as premium acoustic guitar luthiers such as Taylor Guitars, Santa Cruz Guitar Company, Lakewood Guitars, RainSong Graphite Guitars, Carvin, and Goodall Guitars. Elixir® Strings are endorsed by popular artists such as Melissa Etheridge, Train, Dave Mason, Michael W. Smith, Jim Messina, Christopher Cross, Bob Seger, and Drowning Pool.
Elixir® Strings are manufactured by W. L. Gore & Associates, the company widely known for such innovations as GORE-TEX® Fabrics. For more information, please visit www.elixirstrings.com.
