OLD LYME, CONNECTICUT – January 2008: You hear them and they stick in your memory: sound logos are to the ear, what a visual symbol is to the eye. So what does an ‘audio specialist’ sound like? “That’s precisely what we’d like to find out, with the help of music enthusiasts around the world,” says Susanne Seidel, president of Global Marketing at Sennheiser. “Our customers have huge creative potential, and having fun composing and messing about with music and sound lies at the heart of the sound logo competition, which we are launching on January 17th at Winter NAMM in Anaheim.”
An entry is allowed to be up to eight seconds long. To make it as technologically simple as possible for those taking part, contributions should be uploaded onto the www.sennheiser.com/soundlogo website in MP3 format (stereo, 128 kb/s, max. 10 MB).
Professional and amateur musicians alike will have six months to play with. Contributions have to be uploaded to the website by July 17, 2008. Each entrant may send in up to five entries. By the end of August thirty finalists will be selected, at which point their sound logos will be appraised by an international jury. “The public will be a virtual member of the judging panel of five,” adds Susanne Seidel. “You too can vote for your favorite sound logo via the website!”
It Wouldn’t Be a Competition Without a Prize!
The winner will receive a prize of 5,000 euros, as well as an optional 30,000 euros if Sennheiser acquires unlimited rights to use the winning logo. Those placed second to tenth will win first-class sound for their home. They can choose between Sennheiser’s dynamic top-of-the-range HD 650 headphones or equipping their rehearsal room with an evolution wireless ew 300 G2 microphone system. Says Susanne Seidel, “We’re really looking forward to receiving entries from all corners of the world. There’ll be an explosion of musical creativity.”
ABOUT SENNHEISER ELECTRONIC CORPORATION
As one of the world’s leading manufacturers of microphones, headphones and wireless transmission systems, Sennheiser is celebrating 50 years of wireless technology innovations. Established in 1945 in Wedemark, Germany, Sennheiser is active worldwide. Sennheiser Electronic Corporation is the U.S. wholly-owned subsidiary, with headquarters in Old Lyme, Connecticut.
For more information, visit www.sennheiser.com/soundlogo
For more information, please visit www.sennheiserusa.com
