The Who perform at halftime of Super Bowl XLIV on Production Designer Bruce Rodgers’ stage made of 3,055 Barco MiSTRIPs. XL Video provided the LED Video equipment and crew for the show. © 2010 Getty Images/Doug Benc

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The Who perform at halftime of Super Bowl XLIV on Production Designer Bruce Rodgers’ stage made of 3,055 Barco MiSTRIPs. XL Video provided the LED Video equipment and crew for the show. © 2010 Getty Images/Doug Benc