Tapping into Nashville's expansive music scene, music production company for advertising Howling Music (www.howlingmusic.com) has a new address on Music Row. According to company principal David Grow (above), “Los Angeles has a large pool of musical talent, but it has been pretty thoroughly mined for ad work. Nashville is filled with amazing artists and players, a pool of talent roughly twice the size of L.A.'s., yet they have been remarkably underutilized for ad music, and that creates a great opportunity for our clients.”
The production offices include two fully equipped recording studios. The company will maintain a small local staff while Grow and fellow staff composers Nick Brown, Jorgen Carlsson and Peter Slantsker will move between the company's Los Angeles headquarters and the new office. Grow added that the company plans to open a third office in Dublin, Ireland.