Yamaha Corp. and Nexo S.A. have reached a basic agreement to enter into a strategic alliance with respect to professional audio product development and distribution. Both companies believe that the integration of advanced digital technology and premier speaker technology will greatly enhance the system solutions in professional audio products.
As a part of the alliance, Yamaha has acquired 10.22% of the common shares of Nexo.
“The alliance between Yamaha and Nexo will provide customers an excellent opportunity to realize what will become the future of professional audio product integration,” states Denis Baudier, worldwide sales director, Nexo S.A. “Both companies’ product know-how complement each other with YAMAHA as an expert in DSP and Nexo as one of the leaders in professional audio speaker manufacture, able to provide the market complete system solutions that customers have long awaited.”
The combination of Yamaha and Nexo products in response to the increasing demand for integrated professional audio systems was key to both companies decision to combine technologies and products through joint-development projects.
“The alliance between Yamaha and Nexo will enable us to offer the U.S. commercial audio market a complete system solution,” states Larry Italia, general manager, Yamaha Commercial Audio Systems Division. “Customers will be the beneficiaries of this partnership not only with the vast product lines currently offered by both companies but all future products developed as part of the agreement.”
Yamaha acquired 10.22% of Nexo’s common stock in the alliance. The share sales/purchase transaction was completed on June 24, 2005. As a result of this share purchase, Yamaha will become the third largest shareholder of Nexo. Yamaha and Nexo also agreed to combine and maximize Yamaha’s broad background in professional audio equipment, including advanced digital audio technology, and Nexo’s superior speaker design and manufacturing technologies by jointly developing a variety of future products. Yamaha will take over Nexo’s U.S. distribution, and Yamaha Corporation of America, a wholly owned sales subsidiary of Yamaha through its Commercial Audio Systems Division, will be in charge of distributing Nexo speakers in the U.S.A.
For more information on Nexo S.A., visit nexo-sa.com.