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Polosud Goes Back to Analog with Rupert Neve

By Steve Harvey. “It was love at first sight. I have used a lot of consoles, but the RND 5088 is the ‘true’ mixer for me,” says Polosud owner Ninni Pascale.

Napoli, Italy (August 28, 2018)—Italy’s Polosud Records has returned to analog after more than a decade of digital operation with the installation of a Rupert Neve Designs 5088 mixing console.

Originally formed in 1981 as a rehearsal room and project studio for owner Ninni Pascale’s band Walhalla, Polosud Records became a professional studio in 1987 and a focal point of the Neapolitan music scene. After a “digital switchover” in the late 1990s, which lasted until 2017, Pascale says, “The analog is finally back with the purchase of a great console, the Rupert Neve Designs 5088,” supplied by Rupert Neve Designs’ Italian distributor MidiWare.

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Pascale says, “Having been a Rupert Neve fan for a long time and already having his equipment in my studio, I had the chance to talk about the console during a MidiWare event—and on that occasion, it was love at first sight. I have used a lot of consoles, but the RND 5088 is the ‘true’ mixer for me.”

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Pascale’s console is configured with a 16-channel penthouse loaded with 14 channels of Shelford 5052 mic preamp/EQ and two Shelford 5051 EQ/compressor modules. “Working with the Shelford EQs or compressors, you get a feeling of perfect control of the sound—and furthermore, just the simple signal passing through the console gives a sensation of enhancement. But the most significant help that the 5088 gives me is to achieve excellent targets sooner. It is simply about the sound.”

Rupert Neve Designs •

Polosud Records •