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ATR Services Celebrates Its 20th Anniversary

ATR Services founder Mike Spitz

ATR Services is celebrating its 20th anniversary in 2011 and reflecting on its company history and achievements. ATR continues its legacy of support and innovation for the worldwide analog pro audio and consumer audiophile markets.

Mike Spitz founded ATR Services in 1991 after leaving Ampex, introducing a series of technical improvements and products to enhance the audio excellence of the Ampex ATR 102 recorder and other tape machines.

Products such as ARIA discrete electronic modules, HDV-2 tube mastering electronics, and the VS-20 high-resolution variable speed controller have been used by recording and mastering engineers to accurately pitch analog master tapes and provide the best possible audio fidelity and accurate playback.

In 1998 ATR Services developed the first practical 1-inch, 2-track studio recorder based on an ATR102 platform, which proved to be extremely popular for mixing by offering extended dynamic range and excellent bass response at 30 ips.

Additionally, ATR Services’ sister company, ATR Magnetics, celebrates its 7th anniversary. Following the exits of 3M,BASF/EMTEC, and Quantegy from the analog tape market, ATR Magnetics was formed in 2004.

The only existing U.S.-based analog tape manufacturer, ATR Magnetics produces a well respected range of high output analog audio mastering tape, winning a TEC Award in 2008.

In 2011 ATR consolidated both divisions—hardware and tape—into a new 13,000-square-foot facility in York, Penn.

Visit ATR Services at and ATR Magnetics at