At the beginning of 2004, Salzbrenner Stagetec Mediagroupincorporated a new subsidiary, giving the company a base in the capitalof Malaysia, Kuala Lumpur. The new office will be in charge ofsupporting the Southeast Asian and Pacific regions. General officemanager Philip Gan (pictured left with project manager HermannQuetting) has been a project manager and planning engineer for morethan 10 years. His expertise ranges from digital audio for radio and TVbroadcasting to sound reinforcement and P.A. systems. Malaysia,Australia, China and Japan are primary target markets for the comany,and markets such as Thailand, South Korea, Singapore, Indonesia andTaiwan are now being developed from the Kuala Lumpur base.
Currently supported by a four-engineer team, Gan will intensifysales efforts in the Southeast Asian and Pacific regions to enlarge thedistribution network. Planning, installation, deployment and serviceare now managed directly from Kuala Lumpur. The team has already foundsuccess: Three AURUS consoles for Asia were just ordered.
Asian radio, TV studios and theaters are currently undergoing thechange from analog to digital technology. Gan has a positive view ofthe opportunities this offers. “Be it NEXUS-based digital audiorouting systems, the C.A.S. Range of intercom and alert systems, theDELEC intercom systems or the AURUS digital console: Products developedand manufactured by the Salzbrenner Stagetec Mediagroup are right onthe mark for the requirements of the Asian market.”
For more information, go to Salzbrenner Stagetec Mediagroup’sWebsite at www.stagetec.com.