Liverpool, UK (May 13, 2020)—In Demand Music, whose clients include Beyoncé, Jason Derulo, Cascada, Armin Van Buuren and Basshunter, has adopted Nugen Audio’s end-to-end loudness management, metering and correction tools to control everything from content acquisition through playout.
In Demand Music co-owner and producer Chris Rudall first incorporated Nugen’s SEQ-ST, MasterCheck and ISLst plug-ins into his daily workflow late last year. Rudall uses Avid Pro Tools and an SSL Matrix console with various UAD components, monitoring through Avantone’s MixCube and CLA-10 speakers, along with Genelec’s 8040s and a subwoofer.
“Since adding Nugen software to our workflow, we have been very happy with the results,” he says. “The plug-ins just work; they do exactly what they claim to do.”
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The SEQ-ST provides Rudall with sonic sculpting and EQ matching, as well as stereo mid/side operation and automated spectrum analysis. “SEQ-ST is quite useful because it’s a high-quality EQ that does matching,” he says. “I’ve used SEQ-ST for some precision EQing because it sounds really clean and musical at the same time. I don’t have anything else that could do what the SEQ-ST does.”
To ensure the music reaches the listener as intended, Rudall calls on Nugen’s MasterCheck. “So much of what we do is going out to radio or streaming services,” he says. “It’s difficult to make dance and club music sound the same because the target is nightclubs, stadiums and laptops all at the same time. Trying to get that balance is really hard, but MasterCheck is very helpful in that application. In addition, MasterCheck allows me to get where I need to be faster. It makes it possible for me to solve my problems faster, which saves me valuable time and money.”
Rudall reportedly also finds Nugen’s ISLst limiter to be very helpful. ISLst is an intelligent look-ahead brick-wall limiter that provides highly transparent True Peak limiting for all stereo and mono content. “The ISLst Limiter is amazingly transparent,” he says. “There are a lot of limiters that try to do lots of clever things, but sometimes end up complicating matters. With Nugen’s ISLst, you just put it on and go.”
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